If there is one thing I dislike is being told what to do or how to do things. And I am sure I am not the only one. Yet, when it comes to writing in my blog I usually go with gut feeling, inspiration, and my current mood and so on. But on occasion, I let my inspiration come from the demands of my husband. Now, don’t take me the wrong way, I have said many times he is usually my inspiration, without request (LOL) and he feels flattered when I tell him. However, this time he personally asked me to write about how to write. Ok, do not try to read the sentence over because you read right. Jim asked me to give pointers on how to write a good article. But before I do so, I want to make it clear that although I despise people telling me what to do or how to do it, when it comes from him, exceptions are always made (such is love) and I am not kidding!
One of the first things we have to remember is the different kinds of articles that you may have to write at some point in your career as an Article Writer for Hire or an SEO article writer. There are your blog articles and there are your customer articles. What is the difference? Simple, in your blog articles you are allowed to be you, unless of course you rather be someone else, but that is a whole different scenario (to be discussed in another article). When you write for a client you have to fulfill your client’s needs and expectations, and you as a person disappear. Unless of course, the client is asking for your input and your personal perspective to be included in the article, then you speak your mind (or actually type your mind away). Oh, and we must not forget PLR articles, but that my friends is yet a story all in itself, to be discussed as well in another article. Yes, I am trying to get to the point of this article so just bear with me, the article writer in me just can’t stop once I get started.
Ok… Now that we have established the two different types of articles here is how I usually approach writing them:
Blog Articles:
· Jot down ideas on a daily basis (even if I do not write an article). This helps you put together thoughts, experiences, and ideas.
· Whenever I find the need to write, I DO. Remember, the muse isn’t always there but when you feel her coming, don’t deny her access – even in the middle of the night. If you doubt that this is true, ask the best songwriters, they can tell you that they never force a song. They can start by jotting down a line, a phrase, a combination of lines, but they never force the song to come, it just does. And often times the muse comes at bizarre times, like in the bathroom (funny but true) so do not laugh! (Ok… You can laugh, as long as you understand what I am talking about)
· After you start to write, just continue to do so. NEVER stop to edit. Do that at the end. If you stop to review what you have written (as little as it may be) you may interrupt the flow of ideas and creativity. Believe me, it will be much easier, and faster to edit once you have finished writing the article.
· Once you start editing watch out for typos, sentence structure, punctuation, and flow of ideas. Now, here is where I often bend the rules a bit. When you are writing a blog post, you do not just want to inform, you want to entertain. This means that if you have to overlook the “incomplete sentence” rule, the statement remark requirements, the apostrophes and combination of words like do not into don’t, the ALL CAPS (no screaming) rule, DO SO; as long as there is a point and a purpose for overlooking these rules.
· Do not drag your story out, unless of course it is so amusing you simply can’t cut it short. But do keep in mind that when people are trying to do business online, time = money! So get to the point (maybe I should be practicing what I preach right?)
Now, writing for ones own fulfillment and satisfaction is very gratifying and rewarding. Especially because we are writing about things we love and cherish or about experiences that have marked us. Yet, what happens when you have to write about something that you have little or NO knowledge about? Well…Been there, done that… And here is how I did it!
Client articles, SEO content articles, ghostwriting, etc.
· If you do not receive the information you need to write, THAT is the first thing you should do, RESEARCH.
· Choose the most important aspects of your research. Classify your information and determine how much information you will need for the particular number of articles your client has requested. Remember, you are an article writer for hire and you must deliver quality work with valid information.
· Create an outline for each article. Now, I know it sounds weird and elementary, but hey, when you do not know when or how to start, an outline will always be a lifesaver. Within this outline include the particular keywords and key-phrases you will be addressing. For example, if you were hired to write about Dog Nutrition (this is a rather wide and vague topic) then you want to narrow it down as much as possible. One of your articles may focus on, “Choosing the right dog food can help extend the life of your pet”. Are you following me?
· After creating an outline you can start to write. AGAIN, just let yourself go. Try to follow your outline as closely as possible, but do not edit as you are writing. JUST write. DO NOT stop every so often to check the number of words you have thus far. This will make you lose momentum and YES, creativity. Oh, and do not forget to reference your researched information. You want your article to have as many facts as possible. BUT ensure that you are NOT by any means copying any sentence exactly as you find it. There is a very fine line between paraphrasing and plagiarizing (to be discussed in another article in detail), so be very careful. FACTUAL information will always be similar, but what will differ is the way you present the information; the use of words, the structure of the sentence, the content of the article. Coincidences exist, yet when it comes to writing, for two people to write EXACTLY the same thing, with EXACTLY the same words and EXACTLY the same structure is NOT a coincidence, but a lack of creativity and a violation of ideas under copyright laws.
· Once you are finished writing, go back and edit your work. Try to follow all of the grammar, punctuation and writing rules, unless of course your client has given you the creative freedom to be yourself.
Now, I have tried to give you an overview of how I approach article writing. You can use these tips to guide you in your writing process or simply view this post as an entertaining (if it was) story on how to write. Whatever was the case, at least I know it served a purpose. Remember, I am not trying to tell you what to do or how to be a good SEO content article writer, that is pretty much up to you!
So, if you will excuse me, now I have to go write another article for one of my most demanding clients, my husband. Until next time…TAH TAH!
Tuesday, June 8, 2010
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